We may live under the same sky, but we don't all have the same horizon.

Technique is changing. And we're all set to inspire you with cutting-edge products and formulas tailored to individual needs.
Introducing Alkemy...
the latest generation in hair repair

An unprecedented, all-round treatment system
specifically created for dull, lacklustre hair.
Alkemy restores the soul of hair
thanks to the incredible quality of the
active ingredients in the product range.
Choose your style
A vast range of styling products
that perform, whatever
finish you require

We may live under the same sky, but we don't all have the same horizon.

Technique is changing. And we're all set to inspire you with cutting-edge products and formulas tailored to individual needs.
An unprecedented, all-round treatment system
specifically created for dull, lacklustre hair.
Alkemy restores the soul of hair thanks to the incredible quality of the active ingredients in the product range.
Introducing Alkemy...
the latest generation in hair repair

A vast range of styling products that perform, whatever
finish you require
Choose your style
technique italia cura e benessere dei capelli

Technique, Live the Performance

Technique arrived on the haircare market in 1996. Since its birth, its totally Made in ltaly history has been characterized by research into the most effective formulas and the study and careful selection of active ingredients to obtain high performance products.

Performance and Research

We carefully select all our active ingredients to formulate effective, high-performance products able to achieve outstanding results.

Concreteness

We listen to the needs of women and hairstylists and strive every day to offer solutions that truly meet their needs.

Authenticity

We believe in transparency and the real value of our products . We are what we show, we do not offer theoretical experiences but truly effective solutions.

technique italia cura e benessere dei capelli

Technique, Live the Performance

Technique arrived on the haircare market in 1996. Since its birth, its totally Made in ltaly history has been characterized by research into the most effective formulas and the study and careful selection of active ingredients to obtain high performance products.

Performance and Research

We carefully select all our active ingredients to formulate effective, high-performance products able to achieve outstanding results.

Concreteness

We listen to the needs of women and hairstylists and strive every day to offer solutions that truly meet their needs.

Authenticity

We believe in transparency and the real value of our products . We are what we show, we do not offer theoretical experiences but truly effective solutions.